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Americans are waking up to a new kind of cultural rot: algorithmic prose masquerading as human thought. On their BlazeTV show, Christopher Rufo and Jonathan Keeperman — the latter known online as “Lomez” — laid out a simple truth we should all accept: the internet is being drowned in bland, interchangeable AI copy that strips voice and accountability from public discourse.
This isn’t nostalgia for its own sake; it’s a fight for the integrity of communication. When every corporate press release, book blurb, and influencer post starts to sound like it was produced by the same soulless template, citizens lose the ability to tell real conviction from marketing noise. Rufo and Keeperman argued that what AI wipes out first is the middling, unimaginative writing that passes for content today — but that loss doesn’t leave America purer, it leaves it emptier.
There’s also a political dimension conservatives cannot ignore: power-seeking institutions will weaponize AI to scale narratives while hiding human hands. Imagine a future where government agencies, big media, and woke corporations flood your feed with polished, algorithmic talking points engineered to normalize their agendas. We should be skeptical of any technology that concentrates influence in the hands of a few unaccountable platforms and firms.
On the other side, talented writers — the authentic voices rooted in experience, principle, and grit — become more valuable, not less. Rufo and Keeperman make a compelling case that excellence will shine brighter against the pall of AI mediocrity; the problem is that talent must be cultivated and rewarded, not replaced by subscription software and cheap outsourcing. If conservatives want a robust countercultural movement, we must invest in real institutions that publish, pay, and platform human creators.
We shouldn’t pretend the debate over “AI writers” is merely academic. Jonathan Keeperman, who the Guardian reported operates the Lomez persona and runs Passage Publishing after leaving academia, brings a publisher’s eye to the threat of mass-produced copy and the cultural ecosystems that enable it. Conservatives should pay attention when people who build alternative platforms warn that the mainstream is already leaning on automated writers to cut costs and mutate discourse.
Practical solutions are available and patriotic: demand transparency, insist on mandatory labeling for machine-generated content, and support marketplaces that verify and reward human authorship. Congress and state legislatures must also examine the economic displacement AI creates for freelance writers, journalists, and creative workers, because the social cost of hollowing out our creative class will be felt in civic life. This is not Luddism; it is a defense of markets and merit against a new kind of industrial cheapening.
Finally, everyday Americans can fight back by choosing to consume and fund media that values courage, craft, and conviction over convenient algorithms. Subscribe to human-led outlets, support independent writers, and call out the phony sameness of AI copy when you see it — doing so is a small act of cultural patriotism. The future will belong to those who refuse to let technology erase the human soul from our public square.
