Austin just spent over $1.1 million on a new logo that looks like it was made by a college intern. While hardworking families struggle with rising costs and crime, city officials decided their top priority was changing a perfectly good logo from 1916. This is exactly what’s wrong with liberal city governments today.
The new design is a green and purple ribbon shaped like the letter A. City officials claim it represents hills, rivers, and bridges that connect people. But all it really represents is how out of touch these bureaucrats are with real problems facing Austin residents.
Former City Council Member Mackenzie Kelly got it right when she called this bad priorities, not just bad branding. Austin has serious issues with homelessness, crime, and affordability that need fixing. Instead, they’re wasting taxpayer money on fancy graphics that nobody asked for.
The internet is already roasting this generic-looking logo. People are saying it looks like a homeless tent or a credit union advertisement. Some even noticed it looks suspiciously similar to Dallas’s city logo, which makes this whole expensive project even more embarrassing.
Austin used to be known for keeping things weird and authentic. Now they’ve got a sterile corporate logo that could belong to any liberal city in America. This rebrand strips away everything that made Austin special and unique.
The city claims they got feedback from residents and employees before making this change. But real Austinites would have told them to spend that million dollars on police, roads, or helping the homeless instead. This is what happens when politicians stop listening to regular folks.
Austin had over 300 different logos for various departments before this rebrand. While some coordination might make sense, spending $1.1 million during tough economic times shows terrible judgment. Conservative taxpayers deserve leaders who prioritize essential services over fancy marketing schemes.
This logo disaster proves that liberal city councils care more about image than results. Austin families paying higher taxes and dealing with urban decay don’t need a new logo. They need leaders who focus on safety, infrastructure, and fiscal responsibility instead of woke branding projects.