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Bari Weiss Takes the Helm at CBS, Shaking Up Legacy Media Culture

Paramount Skydance stunned the media world this month by announcing it had acquired Bari Weiss’s Free Press and named her editor‑in‑chief of CBS News, a bold move the company says is meant to restore trust and bring viewpoint diversity to a once‑venerable newsroom. The deal and her appointment were rolled out publicly by Paramount and CBS in early October, signaling a clear break from the old regime at the network.

Almost immediately Weiss sent a direct memo to staff asking employees to outline how they spend their time and to highlight work they’re proud of — a straightforward managerial probe that ought to be routine in any accountable workplace. Major unions representing CBS workers, however, moved to tell members the request was optional and that no one should be punished for ignoring it, turning a normal onboarding step into a headline‑grabbing confrontation.

It’s no surprise the old guard bristled; anonymous staffers have expressed anxiety and confusion, and veteran critics in the establishment instantly framed Weiss’s arrival as a threat to legacy journalism. That handwringing proves the point — when the workforce is more worried about protecting a comfort zone than answering simple questions about productivity and priorities, accountability has already been lost.

David Ellison and Paramount are making no secret of the playbook: shake up the status quo and demand balance after years of one‑sided coverage, which left CBS vulnerable and adrift. If restoring fairness and challenging newsroom groupthink upsets entrenched interests, then good — the nation’s information ecosystem desperately needs some disruption and ideological diversity right now.

The predictable reaction from union reps and some employees — calling the memo a provocation and encouraging defiance — reveals a deeper cultural rot in mainstream media: protectionism over performance. Hardworking Americans don’t get a pass when bosses ask what they do; journalists shouldn’t either, and unions shouldn’t be a shield for organizational opacity.

Weiss says she wants CBS to be “fair, fearless and factual,” and she’s set out concrete editorial priorities that should be welcomed by anyone who wants honest reporting instead of partisan advocacy. The Free Press’s integration into CBS and Weiss’s early moves signal a willingness to be unapologetic about pushing back on woke orthodoxy and to demand real results from reporters and producers.

Let the legacy media tantrum; America deserves newsrooms that serve the public, not their own narrow echo chambers. If Bari Weiss’s arrival forces uncomfortable conversations, exposes inefficiency, and brings a little backbone back to broadcast news, patriots who care about truth should cheer this overdue correction.

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