CNN’s ongoing ratings crisis has become a glaring symbol of the shifting media landscape in America. Once the undisputed leader in cable news, CNN now finds itself trailing far behind its competitors, with prime time viewership hovering around a paltry 405,000. Compare that to Fox News, which consistently draws over 2 million viewers, and even MSNBC, which maintains almost 900,000. The numbers don’t lie: Americans are tuning out CNN in droves, signaling a lack of trust and interest in the network’s programming.
The situation has only grown more precarious with Warner Bros. Discovery’s decision to split into two separate entities, effectively leaving CNN and other cable networks to fend for themselves in a rapidly shrinking market. As streaming platforms surge in popularity, legacy cable channels like CNN are left scrambling to remain relevant. The corporate spin-off is a clear sign that Warner Bros. Discovery is betting on streaming, while CNN is left to weather the storm of declining cable subscriptions and shrinking ad revenue.
This turmoil has real consequences for CNN’s staff and on-air personalities. High-profile anchors like Jake Tapper are seeing their shows hit record-low ratings, leading to speculation about layoffs, wage cuts, and programming slashes. The network’s future looks increasingly uncertain, and it’s hard to ignore the irony that the network that once shaped national conversations now struggles to draw a crowd big enough to fill a minor league ballpark.
Adding to CNN’s woes is its ongoing legal battle with former President Donald Trump. Trump, who famously coined the term “fake news” about CNN, continues to pursue lawsuits and settlements against the network, seeking both financial damages and public apologies. These legal skirmishes have kept CNN in the headlines for all the wrong reasons, further eroding its credibility with viewers who are tired of partisan bickering and media bias.
Meanwhile, the network’s attempts to generate buzz with fiery on-air debates—such as the recent high-profile clashes between Stephen Miller and CNN reporters over immigration policy—may provide momentary entertainment, but they do little to address the underlying issues plaguing the network. Americans are hungry for honest reporting and substantive discussion, not endless drama and manufactured outrage. Until CNN recognizes this and makes meaningful changes, it’s likely to remain stuck in the ratings basement, overshadowed by competitors who better reflect the values and interests of everyday Americans.