Polls can be fickle things, much like the opinions of certain pundits when they’re confronted with facts. Vice President Kamala Harris may currently enjoy a relatively comfy lead over former President Donald Trump among Latino voters, but the winds of change are blowing, and they might just be favoring the man with the golden hair. Recent polling data from NBC News, Telemundo, and CNBC indicates that support for Democrats among Latino voters has plummeted to an alarming low, the worst it has been in four presidential election cycles.
The numbers show that 54% of Latino registered voters support Harris, while Trump trails at 40%. As red-blooded Americans dig deeper into the fine print, however, it becomes clear that many Latino voters are more concerned about the state of the economy and rising living costs than they are about Harris’s charming demeanor. Despite being seen as the preferred choice for “leadership qualities”—a fancy way of saying she won a popularity contest—Harris’s connection with the Latino voters could soon be as fleeting as a TikTok trend.
WATCH: CNN’s Jim Acosta FORCED to report that Kamala has dropped 11% among Latino voters in AZ in the last month.
We are witnessing the Democrat Party imploding in real time. pic.twitter.com/UzboNEE3xM
— Benny Johnson (@bennyjohnson) September 23, 2024
While the media portrays Harris as the golden child of the Democratic Party, Trump seems to be solidifying his stance as the go-to choice for economic common sense. The same poll reveals that Trump’s supporters favor him when it comes to addressing inflation and economic growth. In a world where the cost of eggs is rivaling gold bullion, voters are smart enough to look past charisma and choose candidates based on practical issues. With Trump holding a clear advantage over Harris on handling inflation and border control, it is hardly surprising that more Latinos are leaning in his direction.
Yet, Harris’s supporters seem to be pretending the economic crisis is just a ghost from their childhood—something they can’t see but firmly believe will eventually disappear. Democratic pollster Aileen Cardona-Arroyo has been busy emphasizing the diversity of the Latino electorate, suggesting that no single party can wrap around their complex interests. How convenient! It conveniently allows Democrats to sidestep the huge drop in favorability they’ve experienced in recent years. With Latino preferences for Democrats in Congress dwindling from 54% to just 42%, the Biden administration might want to consider a new marketing strategy.
Voters are saying loud and clear that they prioritize economic issues, and the numbers back it up. Among Latino voters surveyed, an overwhelming 54% highlighted economic inequality and rising costs as their top concerns. Trump, having recognized this reality, capitalizes on his strengths with a lead over Harris in key areas. With a 9-point edge on inflation and a 13-point lead on border control, it’s no surprise that many in the Latino community want someone who understands the economy rather than just provides catchy slogans.
The landscape is shifting, and if Harris keeps her eye on the polls instead of the pressing issues at hand, she might find herself watching the Republican Party gather steam among Latino voters. With this polling data serving as a warning sign, one can’t help but chuckle at the irony—Harris may think she’s running a solid campaign, but Trump’s base is growing, and their wallets are taking note. If there’s one thing voters tend to prioritize above all else, it’s who can put food on the table while keeping the country secure, and that balance is tipping drastically in favor of the former president.