Country music artist, John Rich, announced that he will no longer be selling Bud Light beer products at his popular bar, Redneck Riviera, in Nashville, Tennessee. This decision came after unhappy customers and backlash from the beer brand’s controversial marketing campaign that highlighted transgender Dylan Mulvaney. In an exclusive interview with Tucker Carlson, Rich stated that as a business owner, it is imperative that he listens to his customers, and the recent “woke” ads have caused Bud Light sales to decline. Rich’s decision to boycott Bud Light comes after fellow country music stars, Travis Tritt and Kid Rock, voiced their dissent as well.
NEW: Country Music star John Rich has removed Bud Light from his popular Nashville bar, saying the bar has been “hard-pressed to find anyone ordering one.”
GO WOKE, GO BROKE 👏https://t.co/KbnpaxiU5e
— Proud Elephant 🇺🇸🦅 (@ProudElephantUS) April 12, 2023
Bud Light’s parent company, Anheuser-Busch, has experienced significant loss in the stock market due to this boycott. The company has reportedly lost approximately $4 billion in market value since the launch of its transgender crusade. Conservative commentator, Rogan O’Handley, reported the sharp drop in the company’s value via Twitter, stating Democrats should not downplay the impact of conservative boycotts.
"I own a bar in downtown Nashville called Redneck Riviera. Our #1 selling beer up until a few days ago was what? Bud Light. We got cases of it sitting back there. But in the past several days, you’re hard-pressed to find anyone ordering one." pic.twitter.com/EAi1otWDMd
— Citizen Free Press (@CitizenFreePres) April 12, 2023
On March 31, Anheuser Busch had a $132.38 billion market cap
As of today, it’s now $128.4 billion
You know what that means?
The Woke Bud Light campaign has already shaved off nearly **$4 BILLION** in company value
Don’t let Dems lie to you – Conservative Boycotts WORK pic.twitter.com/xLGbs6F1MV
— DC_Draino (@DC_Draino) April 10, 2023
Recently, a podcast interview with Bud Light’s Vice President of Marketing revealed the company’s plan to shift from their traditional customer base to focus more heavily on far-left and transgender groups. The Vice President states that inclusive marketing campaigns are imperative for the brand’s future, insisting on a shift of tone that appeals to both men and women.
Conservative consumers are tired of companies like Bud Light attempting to force their political views onto unsuspecting customers. Rich’s decision to boycott Bud Light is not just about declining sales, but also about taking a stand against the divisive and radicalized agenda pushed by Anheuser-Busch. The bottom line is clear- if companies like Bud Light continue to prioritize their extreme agenda over profits, they will continue to lose customers. The conservative voice is loud and powerful, and businesses need to listen if they want to stay afloat.